I was reading a post by Dee over on her blog chunk of choc about the death of the high street which got me thinking about Jessops (Well it is a photogrpahy blog)
Jessops was started in 1935 by Frank Jessop, in Leicester. Three years later in Oldham Doris & Joan Opened there hair Salon. Oldham is a satellite town of Manchester, Doris & Joans Salon is in a suburb of Oldham near Saddleworth (where the moors are). They'll have been deep in snow this last week, they're not to far away from England's highest motorway point (1221 feet above sea level brags the sign).
You'll not find & Doris & Joan in Blue Water or The Trafford Centre. There up there in windy old Oldham, no management buy outs, they haven't expanded (over) to 200 stores like Jessops. Doris & Joan are still relevant to their community, Jessops not so.
It's true when Dee says that you don't know what you've got until it's gone.
A business has to think about there customers in exactly the same way. You have to stay relevant, essential, loved even. Still, that's no guarantee of success, but you'll only last so long without them. It's been a while since Jessops had any of those qualities.
